These Are the World's Most Instagrammed Paintings
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Like it or not, we whip out our phones and take snapshots of nearly everything when we travel. Many of us take special notice of artworks inside museums. When we see famous paintings or sculptures, we can’t help but take photos and quickly post them on social media like Facebook or Instagram. It’s quite a thrill when we see famous artworks with our own eyes when we only used to see them in books or online.
If we were to base solely on Instagram hashtags, which paintings would come out on top?
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The folks at Money.co.uk conducted a study to find out the world’s most favorite paintings based on hashtags on Instagram.
As expected, Leonardo Da Vinci’s Mona Lisa is, indisputably, the most well-known and most Instagrammed painting in the world. With a whopping 2.02 million hashtags, the portrait of “La Giaconda,” which hangs in the Louvre Museum in Paris, France, stands far, far ahead of the No. 2 painting, Gustav Klimt’s The Kiss, which has over 280,000 hashtags.
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At number three is Pablo Picasso’s Guernica, with 185,255 hashtags, followed by Van Gogh’s The Starry Night, with 110,234. Rounding out the top five is Grant Wood’s American Gothic, with 102,102.
At sixth to 10th places are Diego Velazquez’s Las Meninas (36,990 hashtags), Salvador Dali’s The Persistence of Memory (18,325), Da Vinci’s Salvator Mundi (16,602), Raphael’s The School of Athens (10,759), and René Magritte’s The Son of Man (10,562).
Many of these paintings are familiar even to casual fans of the visual arts because of their depiction in popular culture, such as in movies, tv shows, and songs. But no doubt, these paintings have reached younger, newer fans through the sheer power of social media.
Here's the full list of the world's Top 28 paintings based on instagram hashtags:

Methodology:
Money.co.uk established a comprehensive list of the paintings considered to be the most famous in the world by using reputable online sources like ‘Time Out’ and ‘The Popular List.’ It then used Instagram to discover how many hashtags each painting had, accounting for alternate names of each painting by entering several versions, i.e. #thestarrynight and #starrynightvangogh.
Once the Instagram hashtag figures were collated for each of the respective paintings, they were ranked from highest to lowest based on the total hashtag sum. The top 10 were presented in the final results table i.e. the ten most Instagrammed paintings in the world. All hashtag figures in the research are estimates. Data for the research was collated on July 6th 2022 and is subject to change.
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