If You Own A Pet Shop, This App Can Boost Your Business

The world is changing, and business owners must adapt to survive. This is true for every kind of business, including pet shops. There's no shortage of pet care professionals in the market, so the question becomes: How do you stand out from the crowd?

Technology has an answer. Royal Canin Club is a lifestyle and rewards program app developed by Royal Canin, a company that offers premium-quality pet food, for its consumers which include pet shop owners, pet owners, and breeder partners. With this app being packed with useful information and news, users can always stay up to date and educated about their pet’s needs. Here are the other exclusive perks you can get from the Royal Canin Club:

Staying informed and educated to drive more traffic to your establishment

To rise above a competitive market, business owners have to always be on the lookout for the next big thing in the world of pet care. For one, using a reliable online platform to increase your pet shop’s visibility and learn more about the ever-changing needs of pets.

Since everything’s online now and consumers spend most of their time endlessly scrolling on their smartphones, being digitally visible is the best way to get their attention. Convenience is also key, so a one-stop hub for pet care essentials like RC Club can help boost traffic to your business.

With RC Club’s dedicated Newsletter section, you’ll also get exclusive access to the latest news, announcements, relevant articles, and exclusive promotions from Royal Canin. Even better: the app provides pet owners and breeder partners customized information about their pets. They just have to create a profile for their pet and indicate its breed, birth date, size, most used food type, among other details. Engaging features such as quizzes and surveys are also available in the app so they can get to know their pet better.

Having a built-in rewards program to gain a consistent following

Thanks to the diverse range of pet owners joining the RC Club app, you can enjoy a captive audience of responsible pet owners. A points-based rewards program also ensures a consistent following of people who will continue to purchase from you so they can earn points and redeem rewards such as free Royal Canin products and vouchers. Users can earn from 10 up to 100 points, depending on their activity on the app: registering with pet shop referral code, referring a pet owner, updating their pet profile, completing a survey, or taking an educational quiz.

Making resources and stores more accessible to make lives easier

Most pet parents are doing a balancing act between work and household obligations and caring for their canine or feline companion. So everyone's always pressed for time when going on a supply run, and people typically settle for the first pet store they see. Using RC Club’s geotag feature, you can direct those wayward shoppers to your establishment, giving them easier access to pet experts and health professionals such as yourself. The app will do the work for you, and and drive pet owners to your nearest store location.

Download Royal Canin Club on the Apple App Store and Google Play. Visit Royal Canin's official website and Facebook page for more info.