It's fair to say that, as a company, Apple has lost a bit of its creative spark.
Once known for revolutionizing the tech game on a bi-annual basis, the Cali giants have now fallen into a predictable rhythm of stretching/shrinking their existing products, with the occasional camera upgrade.
But finally, after a long wait, Apple is back to its ground-breaking best.
According to the The Telegraph, the company has invented a space-age pizza box specially designed for employees at its new headquarters in California.
The box, which has been patented by Apple, was designed with carefully-placed holes to allow heat and moisture to escape, so that pizzas don't get soggy as staff trek across the 4,000-seater canteen.
Mind-blowing.
Unfortunately for those of us who haven't been accepted into the church of white surfaces that is Apple HQ, the company has no plans to distribute the life-changing tech.
Just slap an 'i' in front of and take our money, will you?
This story originally appeared on Esquire.co.uk.
* Minor edits have been made by the Esquiremag.ph editors.