Coca-Cola Is Making a Clear Zero Calorie Coke Drink for Japan

We still haven't forgotten Crystal Pepsi.

Back in the '90s heyday of sugary pop, Pepsi turned its brown cola clear. Crystal Pepsi didn't last long, but it was hyped as hell. Rival Coca-Cola never outright competed on Pepsi's level, keeping its signature drink as caramely brown as ever. But now, almost three decades later, Coke is going clear.

Coca-Cola announced the release of a new beverage called Coca-Cola Clear to be released in Japan June 11. According to Kotaku, over 50 recipes were tested before the company landed on the winner: Coke without the caramel ingredient, but with a splash of lemon and some tinkering to the base formula. It's a zero calorie beverage.

Frustratingly, the company only has plans to launch in Japan, the country that already gets dibs on Coke's alcoholic drinks (called alcopops) and pouch slushies. But we're a sucker for nostalgia, even if it's nostalgia for a rival soda company. If we can't have Crystal Pepsi, all we can do is complain loudly enough until they give us Clear Coke.

This story originally appeared on

* Minor edits have been made by the editors.

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Sarah Rense
Sarah Rense is the Lifestyle Editor at Esquire, where she covers tech, food, drinks, home, and more.
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