Food

Rolls-Royce Is Now Making Honey Instead of Cars

It's the Rolls-Royce of honey, literally.
IMAGE COURTESY OF ROLLS-ROYCE
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Rolls-Royce is a company we're all familiar with. Whether you're a car aficionado or a casual admirer, there's no doubt that you know about the Phantom and the price tag that comes with it.

If you thought you knew all there is to know about the British manufacturer, however, guess again. You see Rolls-Royce isn't all about cars. In fact, Rolls-Royce Holdings has spots in aerospace, defense, energy, and even marine propulsion.

Like a smart company, Rolls-Royce has shifted its interest in the time of COVID-19. But to where, you ask? Bees, apparently—with a focus on honey. Don't go thinking that the Rolls-Royce just decided to invest in honey out of the blue as the car company has been making the world's most exclusive honey since 2017.

We're still talking about Rolls-Royce here, so you can expect nothing but the best. The company's Goodwood Apiary has "six traditional, English-crafted, wooden beehives, each bearing a polished stainless steel nameplate handcrafted in the company’s Bespoke Workshop." It doesn't get fancier than that.

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"Having come through the winter in excellent health, Rolls-Royce’s English Honey Bees are currently emerging from their hives and foraging on the half-a-million trees, shrubs, and wildflowers flourishing across the 42-acre Rolls-Royce site, plus the eight acres of sedum plants growing on the manufacturing plant’s 'living roof'—the largest of its kind in the U.K. The more adventurous bees make sorties into the surrounding Goodwood Estate, whose 12,000 acres of West Sussex countryside are among the glories of the South Downs National Park," Rolls-Royce said in a statement.

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Wondering what's in it for you? Well, there's no arguing a bottle of Rolls-Royce branded honey will look good in your kitchen pantry.

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Paolo Chua
Paolo Chua is the Associate Style Editor of Esquire Philippines.
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