Health and Fitness

Six in Ten Filipinos Believe Businesses Should Be Environmentally Responsible

It turns out CSR matters more to Filipino consumers than you’d think.
IMAGE JC Gellidon - Unsplash / Freepik
Comments

Environmental responsibility is a hot topic these days, especially with the controversial closure of Boracay last week. Even before the island came under scrutiny, a survey showed that a majority of Filipinos believe that businesses should ensure their practices don’t damage the environment. 

Last year, international market research firm YouGov conducted a survey about consumers’ thoughts on corporate social responsibility (CSR). The study was conducted across the Asia Pacific from November 15 to 23, 2017, with 1,000 respondents from each country.

It turns out that among our Asia Pacific neighbors, we’re the most likely to be concerned about the way our businesses impact the environment, followed by Australia and Singapore. 63 percent of Filipinos believe corporations should “ensure their supply chain doesn’t harm the environment,” as opposed to 58 percent of Australians and 56 percent of Singaporeans. Among the nine countries surveyed, China (43%), Indonesia (43%), and Thailand (42%) were the least concerned about environmental impact.


ADVERTISEMENT - CONTINUE READING BELOW

However, this is only the second highest concern Filipinos have when it comes to CSR. When asked to choose an area in which they believe corporations should “do social good,” 64 percent selected “upskilling members of the community.”


This certainly makes sense, since providing people new skills and knowledge gives them a better chance of improving their quality of life. It’s interesting to note, however, that the difference between respondents who prioritized the environment and those who chose livelihood is only one percent, showing that Filipinos are almost equally concerned about both.

ADVERTISEMENT - CONTINUE READING BELOW

In any case, it’s clear that businesses can benefit from showing that they care about their communities. Ninety-seven percent of Filipinos agreed that enterprises “have a responsibility to do social good,” and 75 percent said this would improve their opinion of said businesses. In fact, 65 percent of Filipinos would be more inclined to recommend a brand if it was known for donating even a small percentage of its profits to charity. 

Comments
Recommended Videos
About The Author
Angelica Gutierrez
View Other Articles From Angelica
Comments
Latest Feed
 
Share
Blooming cherry blossoms at Haight's Place in Benguet.
 
Share
The Montblanc Meisterstück Calligraphy Collection highlights the golden age of handwritten self-expression.
 
Share
For Muslims, this order by the MPD, even if it was recalled quickly, triggers feelings of being discriminated against because of their religion.
 
Share
Meet the Panerai that can battle space baddies and escape a dinosaur-infested observatory.
 
Share
Carlo Katigbak became ABS-CBN's president and CEO in 2016.
 
Share
 
Share
Back-to-back news stories suggest all is not well with Revolution Precrafted.
 
Share
The singer is one of the most successful celebrities in the country.
 
Share
The Philippines also outranked the U.S., U.K., U.A.E., South Korea, Germany, France, Spain, and a number of other major countries and economies.
 
Share
"We are sorry if we offended the President."
Load More Articles
Connect With Us