8 Beauty Queens With a Purpose Beyond the Crown

Winning titles on the global stage does not only require a beautiful face, well-proportioned physique, and a sharp mind but also a heart for issues and concerns.

Winning titles on the global stage does not only require a beautiful face, well-proportioned physique, and a sharp mind but also a heart for issues and concerns. 

For instance, the previous Miss Universe titlist Iris Mittinaere supports the worldwide campaign of Smile Train to correct dental birth defects in children. Or our very own Megan Lynne Young, who won the country's first Miss World crown in 2013, actively campaigned overseas to raise funds for those affected by Typhoon Haiyan.

Most of our very own beauty queens have, likewise, embraced initiatives closest to their hearts. However, there are quite a few whose crusades have touched the lives of people across the globe.

Pia Wurtzbach (Miss Universe 2015)
An alumna of ABS-CBN's Star Circle 11 prior to her pageant years, the Filipina-German actress is a big supporter of gender equality and anti-bullying. But it is her drive to spread HIV/AIDS awareness that brought her to the UN Assembly, as spokesperson of the Miss Universe Organization, to campaign strongly against the spreading of the deadly disease.

Because of her efforts, the UNAIDS has named her a goodwill ambassador for Asia and the Pacific. 


Yedda Marie Kittilstved-Romualdez (Bb. Pilipinas-International 1996)
Like Venezuela's Irene Saez, Yedda chose to join the  world of politics to push for better reforms. After her stints in the modelling and pageant circuits, she married Leyte representative Martin Romualdez and took over the reins from her husband after he completed his term and tenure.

As incumbent solon, now sitting with the rehabilitation efforts of Tacloban in full swing, Yedda has been lobbying for the passage of House Bill 344 into law. She is pushing for the creation of a department that would take care of disaster preparedness and emergency management.

After Yolanda, she is now advocating for a national agency that could provide quick and rehabilitative disaster relief. 

Margarita Favis Gomez (Miss Philippines-World 1967)
Maita, as she was fondly called by friends and fans, was an activist, scholar, and fashion model in her heyday. She was a human rights advocate, who championed the cause of women hood together with the Makabayan political movement in the '80s.

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She was a co-founder of Gabriela, and helped establish WOMB (Women for the Ouster of Marcos and Boycott). Both these organizations were formed after the assassination of Ninoy Aquino.

Today, the Gabriela organization has crossed the seven seas with international chapters in Filipino communities abroad. The group is closely affiliated with 3 Billion Rising, a worldwide campaign against violence on women.

Maita passed away in July 12, 2012 due to a heart attack. Before her death, she helped form the Work Well Foundation, an organization that sought well-paying jobs for Filipino women.

Gemma Cruz-Araneta (Miss International 1964)
A historian who supported heritage conservation, Gemma is the country's first Miss International winner and the first Asian to wear the crown. She donated her prize money of $10,000 to the Manila Boys Town and Girls Home in Marikina.

She wore many hats during her career in government, including a post as Secretary of Tourism during the term of Pres. Joseph Estrada. In 2010, she was a member of the Board of Regents at the Pamantasan ng Lungsod nv Maynila (PLM).


She has also published six books on Philippine history.

Nelia Sancho (Queen of the Pacific 1971)
She was Gloria Diaz's runner-up in the Bb. Pilipinas search of 1969. Two years later, the Philippine Tourism Authority appointed her to represent the country in the Queen of the Pacific time in Melbourne, Australia. Nelia won the title and bagged the Most Photogenic award.

Her initial foray into the activism scene was not altogether serious; being swayed by peers to be part of the marches. However, after witnessing how two UP professors were shot point blank, she went underground. Time Magazine called her the 'Guerilla Queen' in a feature article.

Nelia will always be remembered as the crusader for Lolas Kampanyeras, a campaign is support of World War II comfort women. Like Maita, Nelia co-founded the women's rights organization Gabriela.

Margie Moran-Floirendo (Miss Universe 1973)
She is the country's second Miss Universe and only one of four Miss Universe winners to have won the Most Photogenic award.


Margie is a peace advocate and is widely recognized for her efforts in Minadanao, especially her involvement with the Mindanao Commission on Women Organization. She was also a staunch supporter of Mindanao's arts and culture, through the Southern Philippines Foundation, and the producer of the critically-acclaimed movie Bagong Buwan.

An accomplished dancer, who loves the Argentine tango, she sometimes portray cameo roles in Ballet Philippines' productions where she sits as incumbent president. She is also an ambassador and trustee of Habitat for Humanity.

Kylie Verzosa (Miss International 2016)
A pre-school teacher by profession, she won the sixth Miss International title for the country and is the most travelled winner to have worn the crown.

Kylie is a sought-after model, being a member of the PMAP, but her heart is focused on creating awareness for depression and suicide. As such, she is a volunteer of the  Natasha Goulbourn Foundation.

The Baguio-born beauty is lobbying for the passage of the Mental Health Bill; a law that would greatly help Filipinos who are suffering from this disorder but are largely not given government support.

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Earl D.C. Bracamonte
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