Canva Is Launching Its First-Ever Business Summit to Support Filipino MSMEs

Designed to inspire entrepreneurs, Negosyantrends: The Canva MSME Summit 2022 will be held from July 19 to August 6.

Canva is the ultimate startup success story—founded less than a decade ago by a trio of fresh grad friends, Canva is now estimated to have a $40 billion valuation. If that’s not enough, Canva has been named on multiple lists of the best places to work. Since it launched its Manila office in 2014, Canva has grown from a team of eight people to a group that’s 700-people strong. 

To celebrate its eighth anniversary in the Philippines, Canva is paying forward its success to the Filipino entrepreneurs that have come to rely on Canva’s services. Designed to inspire entrepreneurs in the MSME sector, Negosyantrends: The Canva MSME Summit 2022 will be held from July 19 to August 6.

“The past eight years of Canva in the Philippines have been so meaningful. We collaborated with different partners, built a strong user base, grew our local team, and got moved by the tremendous support from everyone. Every year is a milestone that reminds us of our mission: to empower the world to design,” said Yani Hornilla-Donato, country manager of Canva Philippines.

“This year, we want to make our celebration extra special by holding a series of events and initiatives that will reinforce our commitment in the Philippines and we’re starting with our community of Pinoy negosyantes and freelancers.” 

Canva’s first-ever business summit will feature speakers from the Department of Trade and Industry, TikTok Shop, Lazada, Rags2Riches, WhenInManila, and MommyMundo. Attendees and entrepreneurs will get to learn more about branding, designing for e-commerce, social media advertising, online sales strategies, scaling your business through videos, and brand consultations. 

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Over the years, Canva has disrupted the graphic design industry, giving customers an option that was far more user-friendly and easy to navigate than Photoshop. Canva quickly became the go-to platform to create marketing collaterals, social media posts, and company decks for big and small businesses alike. Its impact on the MSME sector has been so significant that the company set up Canva for Negosyo, an online hub for entrepreneurs, in 2020 to help users create visuals. The community is now thriving with over 26,000 members.  

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Pinoy negosyantes and freelancers have shown us the true meaning of resilience, having weathered the challenges brought by the lockdown and the pandemic. We’ve heard stories of entrepreneurs who almost went bankrupt or closed shops, and Filipinos who ventured into freelancing because they lost their jobs,” said Maisie Littaua, head of growth of Canva Philippines.

“They continued to thrive by being agile and learning digital tools even sometimes on their own. By bringing together a powerhouse of experts, we hope to empower and support them in their journey by telling them that, kaya nila with Canva.” 

Participants who attend at least three webinars will receive a free six-month Canva Pro subscription. 

Save your slots at canvaph.com/negosyotrends. Join the Canva for Negosyo and Canva for Pinoy Freelancers & Creatives Facebook Groups. Watch the seminars live on Canva Philippines Facebook Page or follow Canva’s media partners like CNN Philippines, WhenInManila.com, adobo Magazine, Spot.ph, and Esquire Philippines.

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Anri Ichimura
Section Editor, Esquire Philippines
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