Fashion

Adidas Is About to Drop the Sneaker of the Future

The Futurecraft 4D arrives this week.
IMAGE Adidas
Comments

When it comes to optimizing technology to craft a truly modern sneaker, you'd be hard pressed to find a brand that does it better than Adidas. This week marks the official drop of the Futurecraft 4D, which was crafted using 3D-printing specialist Carbon's newest path to perfected performance: Digital Light Synthesis. The high-tech running shoe will launch January 18 in New York City in places that carry Adidas Consortium, like Kith, Packer, and SNS.


ADVERTISEMENT - CONTINUE READING BELOW

This is essentially a more advanced way of 3D printing using light and oxygen. (Specifically, "digital light projection, oxygen-permeable optics, and programmable liquid resins.") The more traditional process of 3D printing a midsole for a running sneaker is time-consuming, expensive, and incredibly hard to scale. Carbon's technique speeds up that process. And with it comes one of the most technologically advanced shoes on the market. Adidas brought its athlete data to bear on the Futurecraft 4D, taking into account every movement a runner makes. The shoes address propulsion, cushioning, stability, and comfort—all in a way that's specific to its wearer. 

“This innovation changes how we design and free ourselves from limitations of the past," says Ben Herath, VP of Design for Adidas Running. "The possibilities of what we can now create with this technology to push the boundaries of performance is truly endless.”


ADVERTISEMENT - CONTINUE READING BELOW

While of course the main draw to the shoe is its technological athletic achievement, it's pretty damn cool looking, too. The heel uses a lattice pattern (rooted in function, to absorb impact), but it makes the shoe look especially futuristic. And the dark knitted upper juxtaposed with the light green 3D print is exactly the sort of thing that'll make a sneaker stand out—on a run, or on the street.

.

This story originally appeared on Esquire.com. Minor edits have been made by the Esquiremag.ph editors.

Comments
View More Articles About:
Recommended Videos
About The Author
Christine Flammia
View Other Articles From Christine
Comments
Latest Feed
 
Share
A Stanford aerospace expert fact-checks what's possible (shooting a gun in space) and what's definitely not (ravenous space monkeys).
 
Share
Forbes ranked the Philippine conglomerate as the 172nd best-regarded company in the world.
 
Share
The Fil-Am comedian is bringing his Just Kidding Tour to the Philippines next year.
 
Share
The man from Albay chose to give up a comfortable life to fight for the country.
 
Share
 
Share
Television's top stars pulled out all the stops for their big night.
 
Share
Filipino actor Jacob Batalon was recently in the motherland to talk about Spider-Man.
 
Share
You'll need bourbon, lemon juice, and sugar.
 
Share
Brando once called Reynolds the "epitome of everything that is disgusting about the thespian."
Load More Articles
Connect With Us