Burberry's Latest Campaign Celebrates the Spirit of Exploration

Burberry has always been synonymous with the trench coat. Chances are, when you visualize the British fashion house's outerwear worn, you're probably thinking of someone walking coolly around London's streets. But, obviously, such durable outerwear is also meant to be worn during an adventure. That's exactly what creative director Riccardo Tisci thought. So, Tisci, along with Ewen Spencer and Megaforce, takes us to the British countryside through the "freedom of imagination."
"Freedom allows us to be creative, to dream, to be anything or anyone," Tisci said. "Burberry, like me, has had freedom at its heart since the very beginning. This campaign celebrates the fearless spirit of exploration which connects us with one another and the natural world. It's about pushing boundaries and pursuing endless possibilities—looking to the future and connecting us all."
Take a look at the campaign below.










