Diesel Headlines Upcycling in Colorful New Capsule Collection
Upcycling is a concept we've been hearing about frequently in fashion. Diesel, one of those pushing the strategy, is working to transform existing products, waste material, and deadstock into new products with Diesel Upcycling For.
According to the release, the initiative focuses on "a commitment to a more sustainable future, including the regular use of upcycling in production and adapting to a changing world. The strategy is based on four key pillars: Be The Alternative, Stand For The Planet, Celebrate Individuality and Promote Integrity."
The first capsule collection from Diesel Upcycling For was done in collaboration with 55DSL, the brand's own spin-off line. It takes inspiration from Diesel's heritage to create a colorful mix of items with a sporty edge. Check it out below.