Fashion
The 'It' Brand of the '80s is Back—And Now Available In Manila
The nostalgic sylings of Fiorucci.
IMAGE Fiorucci
Comments

The sexy clothes of Italian label Fiorucci—think bum-hugging jeans, leopard print, loud colors, and strange imagery—were the cool uniform of the the '80s. This was the clothing brand co-signed by art legend Andy Warhol and, maybe more interesting, the very one that first discovered a young Madonna, who it booked for its 15th anniversary in Studio 54.

Adding to its cache of cool, it had a hand in establishing I-D magazine as well as released those graphic Panini stickers that are still in demand today. In short, if you were part of the New York scene or just your average human living your best life during the height of disco fever, you would not be able to escape its influence. 

Fiorucci was the clothes of the It Crowd back then, so naturally, when the label relaunched last year in London, it also became the clothes of the It Crew (the Gigis, Kendalls, and Poppys) today. 

For spring/ summer 2018, the staples of the brand have been reworked. Pieces you can get now include hoodies finished with monogrammed tape and T-shirts adorned with the label's iconic campaign images: the girl at the bar, the girl painting graffiti, the girl doing the splits in her vintage vinyls. 

Relive the glory days of disco with Fiorucci, the Italian label that defined the sexy clothes of the era. IMAGE: Fiorucci

IMAGE: Fiorucci

.

Logos reign supreme, too, as seen on T-shirts, with some sporting a fresh update, appearing as if clawed by a cat, hovering around a globe, or embroidered in the style of Salvador Dali.

These are all very streetwear, very sportswear, very now. In other words, any piece will endow its wearer with a swerve of cool. 

Classic and reworked logos reign supreme in Fiorucci's T-shirts and outwear. IMAGE: Fiorucci

ADVERTISEMENT - CONTINUE READING BELOW
IMAGE: Fiorucci

IMAGE: Fiorucci

.

Not sure if you can handle it? The label advises for you to just—in the words of Velvet Underground's Lou Reed—take a walk on the wild side. In these new-old clothes, you will.

Univers, Rockwell, Makati

Comments
View More Articles About:
About The Author
Esquire Philippines
View Other Articles From Esquire PH
Comments
Latest Feed
 
Share
The Litas, an international collective for women on two wheels, aims to ride over every stereotype there is.
 
Share
The infamous Malakas at Maganda painting featuring the Marcoses was the centerpiece of their propaganda.
 
Share
 
Share
When to wear brogues, hiking boots, Chelsea boots, loafers, etc.
 
Share
The latest flagship sneaker sports a whole new technology: FastFit.
 
Share
Load More Articles
Connect With Us