Gucci's Latest App Lets You Design Your Very Own Sneaker

Gucci is no stranger to apps.

Gucci is no stranger to apps. If you remember, the fashion house introduced an augmented reality offering that allows you to try on its Ace sneakers with an app last year. It certainly saves time spent going to the store to try the sneakers on. Yup, we're living in the future.

That said, Gucci is also no stranger to customization. The label's DIY and personalization service lets customers put their own spin on everything from totes to sneakers and even on knits. So, it seemed like a no-brainer that Gucci thought to deliver the Gucci Sneaker Garage, an app that allows you to design your very own Gucci sneakers and, of course, try it on after, too.

No word yet on whether you can actually order the customized sneaker (of your dreams) that you make, but here's to hoping Gucci doesn't miss out on the chance to truly offer an amazing personalization experience for us all.


According to Hypebeast, Gucci said in a statement that it wants users to "bring their self-expression to post-physical and unexplored territories." Now, you'll need to wait a bit for the app to be available as Gucci is looking for a September release. Until then, download the OG Gucci app for updates and other news.

Watch an extremely short teaser for the Gucci Sneaker Garage below.

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About The Author
Paolo Chua
Associate Style Editor
Paolo Chua is the Associate Style Editor at Esquire Philippines, where he writes about fashion and grooming. Before joining Esquire Philippines, he was a writer at Town & Country Philippines.
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