Fashion

Gucci's New Campaign Has Got Your Summer Wardrobe Sorted

The special selection features light fabrics with bright pops of color, as well as raffia accessories.
IMAGE GUCCI
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Gucci's new Towards the Sun campaign is here, and it's all about summer. Since we're living in an eternal summer in this part of the world, the special selection of clothes, shoes, and accessories is a great guide when it comes to (stylishly) dressing for the climate. The pieces are made up of light fabrics with bright pops of color, as well as raffia-effect material accessories.

Shot by Julie Greve, the campaign was captured on the coast of Provincetown with models swimming, sunbathing, and strolling around the lighthouse. Gucci creative director Alessandro Michele provided creative direction for the shots, with Christopher Simmonds gave art direction for the campaign. The Gucci Towards the Sun special selection is available to buy right now in stores worldwide. Take a look below.

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About The Author
Paolo Chua
Associate Style Editor
Paolo Chua is the Associate Style Editor at Esquire Philippines, where he writes about fashion and grooming. Before joining Esquire Philippines, he was a writer at Town & Country Philippines.
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