Luminox Watches Can Save Your Life. Or They Can Just Tell You the Time.
Luminox watches can survive a deep sea underwater dive, a low-visibility flight, and every sort of treacherous storm you could imagine. That is, after all, exactly what these indestructible, Swiss-made watches were meant to do: survive the elements, and help you navigate them. The brand is the official sponsor of the Icelandic Association for Search And Rescue—the group that can (and does) face same of the most dangerous conditions in nature. But the watches aren’t just built for them.
Even though Luminox watches can (and do) navigate life-threatening conditions—when you’re scuba diving in frigid water, you need to know how long you’ve been under and how much air time you have left—they’re just as useful for the everyday, watch-wearing guy. For the casual adventurer or indoor devotee, the life-saving details of the watches change from genuine essentials to added bonuses that elevate your watch-wearing experience beyond what your standard timepiece can do. image
They’re great for low-key adventures, too.
You don’t need to be scuba diving or ice climbing to take advantage of Luminox’s key details. Something like its water resistance—up to 200 meters—works just as efficiently if you get caught in a downpour on a run or hike.
Lluis Sole, Luminox’s CEO, also points to the reliability of the watches. “For the everyday, busy, and active guy who depends on reliable, accurate, and easy-to-read time at all hours of the day, the Always Visible illumination feature—as well as the durability and resistance of the Hi-Tech lightweight Carbonox-Compound—are the perfect additions to a timepiece,” he says. Active or not, knowing your watch won’t be compromised by the vagaries of weather or your own clumsiness is a relief.
Constant illumination is the feature you never knew you were missing.
When you’re engaged in an arctic quest or a high-stakes mountain rescue, you can't worry about hitting a button to tell the time. The stakes might be lower when the power goes out at home and you're fumbling around in the dark, but it's still a nice add-on to check the time. That's why the Always Visible illumination feature is a huge draw for Luminox customers. The light doesn’t need to be charged (many competitors' do), and provides 24/7 visibility for up to 25 years without interruption.
Alex Hibbert, an arctic polar expedition expert and Luminox ambassador, has been in some of the most strenuous conditions you can find in nature. But he uses the same watch in his daily life because it serves the same purpose: It does its job—tell time—with ease and efficiency.
“Luminoxes aren't gimmicky watches with unneeded, distracting functions,” says Hibbert. “When at home, traveling, or in training and preparation, I want to glance down and immediately know the time without having to decipher an over-designed face or click through menus.”
They can take daily wear and tear.
You can rest assured that if a Luminox can withstand arctic missions, it can withstand your knocking it around or dropping it on the ground. While there’s a time and place for every kind of watch, it’s nice to go about your day without worrying that you might crack, scratch, or otherwise harm your watch.
“The face is sapphire crystal, which is supremely scratch-resistant and able to deflect everything I drag it through in the Arctic, from razor-like ice formations to handling sharp and abrasive expedition gear,” says Hibbert. His personal favorite for this purpose—the ICE-SAR Arctic 1000 Series with a rubber-nylon combination strap—is heavy on the functionality.
Having this kind of durability day in and day out not only offers you the security of the watch itself, but it also extends the life and power of your other watches. Keep your vintage finds for special occasions and your high-end dress watches weddings. For every other day, get something that will always do its job.
This story originally appeared on Esquire.com. Minor edits have been made by the Esquiremag.ph editors.