Fashion

These ‘Gatorade’ Air Jordans Might Just Replenish Your Electrolytes

Are you man enough to wear shoes this bright?
IMAGE Nike
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What a year it’s been for Jordan Brand. They’ve had several great releases (including a few luxe ones that we’ve taken notice of before), and now, they’re capping it all off with their last major drop for 2017: the Gatorade pack, created in partnership with Gatorade as a tribute to the “Be Like Mike” advertising campaign that ran in 1991:

The pack consists of four Air Jordan 1 colorways—or “flavorways,” if you’d like to use their campaign handles—each a flavor of the popular sports beverage: Lemon Lime, Orange, Cool Blue, and Grape. As you can see, they are really, really bright. A little too bright, for most tastes, which is why it would take some serious balls to rock these and pull them off:


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In other parts of the world, these shoes have been made available in actual 7-Eleven stores. But here, you can catch them at the first-ever Jordan Brand space in the Philippines, a pop-up shop at Titan Vertis North, QC:


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Three other Air Jordans join them in celebrating Michael Jordan’s partnership with Gatorade: two colorways of the Air Jordan 6, and one of the Air Jordan 22. You can catch those at Titan as well.

The Air Jordan 1 ‘Gatorade’ retails for P8,845 each, and are available at the Jordan Brand space starting Friday, December 22.

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Miguel Escobar
Assistant Features Editor for Esquire Philippines
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