Ermenegildo Zegna Designed This T-Shirt to Protect and Educate Vulnerable Children
Ermenegildo Zegna clearly isn't one to half-ass anything, especially a campaign. Since the start of the year, the Italian fashion house has been questioning what it really means to be a man. Now, they're taking it further by giving back.
Change Makes A Man T-Shirt
Ermenegildo Zegna
zegna.com
Price upon request
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Through the #WHATMAKESAMAN T-shirt, the brand hopes to solve key problems the best way it knows how. But, really, it's not just a simple tee. First, it relays the important message that a man should give back. Also, its proceeds will be donated to a global charity supporting an education program for a better future. As Zegna says, "education means openness, which in turn means freedom."
Freedom Makes A Man T-Shirt
Ermenegildo Zegna
zegna.com
Price upon request
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There are three designs and all have different messages. One centers on change with a quote that starts with, "Every journey begins with a simple step." The other two focus on freedom and love.
To make the campaign successful, the Ermenegildo Zegna Group has joined forces with Cesvi, one of the largest and most prominent humanitarian organizations in Italy. It will operate in several countries to promote positive behavioral changes among youth through workshops, group discussions, and collaborations with local departments and universities.
Love Makes A Man T-Shirt
Ermenegildo Zegna
zegna.com
Price upon request
MORE INFO
The #WHATMAKESAMAN T-shirts are available in Zegna boutiques worldwide. And remember, its proceeds will support Cesvi's mission of protecting and educating vulnerable children. Head here for more information on the campaign.
