Grooming

Shiseido Just Launched One of the Coolest Campaigns Featuring Attack on Titan

The brand's line for men tapped the TV series' characters.
IMAGE SHISEIDO
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In a surprising yet perfect move, Shiseido has tapped Attack on Titan for its latest campaign. The campaign features the brand's men's line Pruduct Uno as the TV series' Eren Yeager, Reiner Braun, Levi Ackerman, and Titans discuss... skin problems.

The repurposed commercials take scenes from the fourth season of the series. While the campaign focuses on three specific face creams: the Cream Perfection, UV Perfection Gel, and Vital Cream Perfection. 

Shiseido Uno was launched in 1992. The line focuses on hair styling products, skincare, and body care for men that are natural and smart. Watch the rest of the clips from the campaign below.

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Paolo Chua
Paolo Chua is the Associate Style Editor of Esquire Philippines.
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