IWC and Orlebar Brown Is (Probably) the Most Fitting Collab of All Time

The collab was designed with life on the ocean in mind.

By Paolo Chua | Jul 17, 2020

IMAGE IWC

We love unlikely pairings just like anyone else. Champagne and French fries, luxury and streetwear, and Kim Kardashian and philosopher Søren Kierkegaard are just a few that come into mind. But, sometimes, the stars align and produce a perfect partnership like IWC and Orlebar Brown's.

Though IWC and Orlebar Brown working together is fully fitting, it's not at all expected. The two have similar values when it comes to tradition, innovation, and both of the brand's love of the sea—and that's exactly what the collab delivers.

Designed with life on the ocean in mind, IWC has unveiled the Portugieser Yacht Club Chronograph Edition "Orlebar Brown," along with a nine-piece resort wear clothing collection.

"IWC and Orlebar Brown are united by the passion they feel every day for craftsmanship, innovation, and quality. Orlebar Brown has reinvented sporty, elegant leisurewear and has proven with its unique, tailored approach that men can also look good in casual outfits. The company is one of the most innovative in its sector and continues to set high standards when it comes to comfort, quality, and functionality," says IWC Schaffhausen CEO Christoph Grainger-Herr.

The Portugieser Yacht Club Chronograph Edition "Orlebar Brown" is really the perfect summer watch, if we're talking about yachting and relaxing on the beach. With a marine-blue dial, it is water-resistant up to six bar. The rest of the watch is complemented with a blue rubber strap, as well as white and red color accents—the very same shades used in Orlebar Brown's clothing pieces. Then, there's the IWC-manufactured caliber 89361, which has a flyback function while displaying hours and minutes together on a subdial at 12 o'clock.

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As far as collabs go, it really doesn't get better than this. And, Orlebar Brown's nine-piece collection echoes the same elegant nautical designs.

"Just like the Portugieser Yacht Club Chronograph, our collection combines timeless elegance and a love of adventure. During the design process, we drew inspiration from IWC’s Portugieser, a watch family that is traditionally associated with the world of water, sailing, and navigation. Our collection is intended for men who successfully navigate through life, and the range supports the dynamic lifestyle of sailors, adventurers, and explorers with good design, reliable functionality, and supreme style," explains Adam Brown, founder of Orlebar Brown.

Take a look at the capsule collection below.