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League-branded gear never looked so luxe.
In this world, there are NBA collabs, and then there are NBA collabs. The team-up between storied French fashion house Louis Vuitton and the National Basketball Association falls, without question, into the latter camp.This isn't just Virgil Abloh and co. putting the iconic red, white, ...
 
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For a hardcore Lakers fan, the team's NBA championship win was the only way 2020 could redeem itself.
Tinseltown’s favorite sports team finally won another NBA championship after a 10-year title drought. Lake Show is officially back on top. Say what you want about the legitimacy of winning one in this non-conventional bubble setting brought about by the pandemic. But ...
 
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The Paris fashion house’s first NBA collection taps into the unbridled power of style and success.
Like LeBron James, MVP of the 2020 NBA Finals and all-around GOAT, you just want respect. You want to be hailed as the champ when you are the goddamn champ. And while you can’t decorate your fingers with four championship rings like ...
 
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Next-Gen NBA 2K21 reaches new heights in graphical realism and presentation.
2K today unveiled the first true look at what gamers can expect on next-generation consoles this November, debuting a brand-new NBA 2K21 gameplay video captured on PlayStation 5. “Never before have we been able to deliver this level of visual fidelity and realism ...
 
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Physical greatness alone will never again suffice to anoint a hero.
Let’s reminisce, shall we? On marveling at His Airness in ’89. How it felt to witness him catch the rock in Cleveland’s Richfield Coliseum, and with three ticks left, pound a pair of off-hand dribbles, rise, and hang lifetimes at the foul ...
 
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It was inspired by Filipinos’ passion for basketball.
Long before the NBA was born on August 3, 1949, basketball was already the unofficial national sport of the Philippines. Filipinos had been balling since 1910. At the time, it was only women who played the sport. Filipino women played basketball in ...
 
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The Last Dance didn't make everyone happy.
The Last Dance is a gripping documentary series that captured the voices and moments of a particular era in time: the ‘90s heyday of the Chicago Bulls.And there was no voice larger, no presence more dominating in the series than that of Michael Jordan.That’s ...
 
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An intimate assessment of the GOAT's '90s style.
It is, as it turns out, exactly what we needed right now. The Last Dance, ESPN 30 for 30’s 10-part docuseries about the 1990s Chicago Bulls, is an illuminating look into Michael Jordan’s NBA career on the court, as well as off. Not only ...
 
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The 18-year-old is skipping college to sign with the NBA’s minor league.
Filipino sensation Kai Sotto is skipping college and is headed to the National Basketball Association’s G-League, the first international draft prospect to do so. The seven-foot-two Filipino player is skipping college to head directly to the NBA’s official minor league, according to a ...
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