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Which team are you rooting for this season?
The NBA’s 75th season is officially underway. If the first four weeks of basketball action are any indication, we’re in for an exciting year of hoops with all 32 teams battling tooth and nail to bring home the Larry O’Brien trophy to ...
 
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Here's what scent the Greek Freak is wearing every day.
We’re all freaks—and that’s not a bad thing. For Greek Freak and NBA superstar Giannis Antetokounmpo, being a freak means being passionate and putting in the work, like his new line of scents from Str8 Fragrances, the Fr34k. Starting his career at the ...
 
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The Tyler Durden of basketball shoes.
Alex Caruso is, hands down, one of the NBA’s most exciting players. After thrilling the fans of Los Angeles the past four years, the Carushow is moving to the Windy City this season after the Chicago Bulls signed the 27-year-old guard to ...
 
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It’s all about the shoe.
This year, the Milwaukee Bucks secured a place in NBA history for winning their first championship title in 50 years. That win ended an action-packed 2020-2021 season, where shock early exits from teams led by superstar players Steph Curry (Golden State Warriors) ...
 
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Is there really a curse?
The Kardashian curse is at it again. Or at least, according to Twitter it is. After the Phoenix Suns were demolished by the Milwaukee Bucks in the NBA Finals, netizens were quick to take to social media with their witty—and salty—comments on ...
 
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Try this on for size.
Our favorite Filipino Nike footwear designer Kevin Reyes’ latest project presented him with the opportunity to work with yet another of the NBA’s biggest names in Giannis Antetokounmpo of the Milwaukee Bucks. The Nike Giannis Immortality, set to release in Summer 2021, is ...
 
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Hennessey becomes the official spirit of the NBA.
Alcohol and sports are not unlikely bedfellows. Spectators are often found with a drink in hand while watching the game, while players toast a win with a cold one or blunt down the sorrow of a loss with a shot (or two ...
 
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It is the NBA's tribute to Filipinos who yearn to return to the court amid the pandemic.
On the same day that the National Basketball Association (NBA) suspended the 2019-2020 season indefinitely after an NBA player tested positive for coronavirus, the sports industry took notice of the invisible threat and followed suit in postponing sporting events.In the Philippines, the ...
 
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League-branded gear never looked so luxe.
In this world, there are NBA collabs, and then there are NBA collabs. The team-up between storied French fashion house Louis Vuitton and the National Basketball Association falls, without question, into the latter camp.This isn't just Virgil Abloh and co. putting the iconic red, white, ...
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