More articles about: Panerai

Panerai's New Watch Will Keep Track of the Day, Date, and Month

Introducing a first for the brand—the Radiomir Annual Calendar.

Panerai has announced a new version of its Radiomir dive watch, featuring an annual calendar complication for the first time.The Radiomir has a cool history.Its prototype was commissioned by the Italian Royal Navy as an instrument to assist a new secret programme of ...

Watches

Panerai's Brabus Watch Gets Kitted Out in Military Camo

Say 'Bravo Zulu' to the new Submersible S Brabus Verde Militare Edition.

In 1977, a German teenager named Bodo Buschmann turned up to his father's Mercedes dealership in a brand-new Porsche. The elder Buschmann was unimpressed by his car-mad son's frivolity and insisted he stick to more sensible Mercs in the future.Bodo obeyed the ...

Watches

Join Italy's Special Forces with Panerai

Two new watches as tough as the troops that inspired them.

Apple has done a good job of putting dive watches in the news recently.'Its new Apple Watch Ultra—a rugged XXL model aimed at taking a bite out of the Garmin outdoor sports market—also happens to be a full-on dive computer. It comes ...

Watches

Will Panerai's New Watch Prove the Win for Italy?

Introducing the bright white Luminor Luna Rossa.

Panerai, the heavyweight name in diving watches, has announced a new version of its Luminor Luna Rossa model.The brand has partnered with Luna Rosa, the sailing team owned by Prada CEO Patrizio Baterelli, since 2017.The minimalist white Luminor has been announced ahead ...

Watches

Black Ops? There's a Watch For That

Panerai teams up with Germany's maddest car brand.

The German high-performance tuning company Brabus is known for putting a ‘Black Ops’ spin on Mercedes-Benz models from the S-Class sedan to the Smart Car. Much like Henry Ford, it tends to favor one color, and that color is black.A recent line ...

Watches

Scuba Dive? Dinner Date? There's a Watch for That

Introducing Panerai's Submersible Blu Notte.

Panerai’s new Submersible Blu Notte aims to bring together two sides of the company.The Italian-founded, Swiss-run luxury watchmaker is known both for its technical achievements in dive watches, it created Radiomir, the first substance to give luminosity to watch dials, and its ...

Watches

Pia Wurtzbach and Luxury Watch Brand Panerai Now Share Someone in Common

Jeremy Jauncey is the new face of Panerai.

Watchmaker Panerai has announced that celebrity travel entrepreneur and environmental advocate Jeremy Jauncey is the latest addition to its team of Global Ambassadors. The luxury watch brand says that it will collaborate with the internationally recognized entrepreneur, investor, and business advisor over ...

Watches

Your Platinum Isn't as Platinum as Panerai's Platinum

Panera trademarked something new.

The Coca-Cola Company owns 1,901 trademarks. You can probably guess some of them – Sprite, Fanta, Enjoy Yours. There's loads you probably can’t – Joy To The Lemons, Pay Like A Boss, and Gutsmack, for example. (You might wonder how much competition ...

Watches

Panerai's New Watch Is Worth Holding Your Breath For

A dive watch with serious chops.

“I get this extraordinary feeling of wellbeing, I feel great without the need to breathe,” says Guillaume Néry. “I feel great like a tiny dot, a little drop of water floating in the middle of the ocean.” To complete this mind-balming vista, ...