More articles about: tag heuer

Tag Heuer has announced a new edition of its Carrera Chronograph, the watch relaunched to great success in 2023 to honour its 60th anniversary.Like last year's Carreras, the new edition takes an admired 1960s model from the catalogue and gently ...

Tag Heuer announced the latest version of its Connected smartwatch, the line it has produced in multiple iterations since 2015, and its third dedicated golfing model.The Connected was the Swiss watch industry's first luxury smartwatch, introduced hot-on-the-heels ...

With the watch industry's big annual horology fest, Watches and Wonders, still three months away, the Swiss watch industry likes to keep its powder dry in the dark days of January. So it's often slim pickings for watch hounds after ...

Last year Tag Heuer marked the 60th anniversary of its Carrera Chronograph by relaunching the watch with a freshened-up design.Legacy brands lucky enough to have a hero product like a Carrera in their portfolios face an ongoing problem.How to ...

You are probably familiar with the 20-year rule; trends re-emerge every two decades or so, like cicadas that feast on popular culture rather than sap.Forecasters claim many inscrutable reasons for this cyclicity but it basically boils down to how ...

TAG Heuer embarks on an exciting journey into the world of high-end eyewear in collaboration with Thélios. A return that demonstrates the brand's desire to combine performance, sport, functionality, style, and innovation with glasses that offer unparalleled quality and ...

Speaking in the new edition of Esquire's sibling publication The Big Watch Book, Nicholas Biebuyck, the heritage director of Tag Heuer, is in typically forthright form."Brands realized they could dip into their heritage and pluck little threads of it, but ...

One thing's for sure: there's never been a better time be a guy who's into vintage watches, who also has a terrifyingly large amount of disposable income.Watch auctions have hit record numbers, vintage resale sites are going great ...

Anniversaries, in an industry as ancient as watchmaking, are regular occurrences. But for modern-minded brands, they are tricky things to get right, requiring a delicate balance of due respect for the history and looking purposefully into the future.This year, Tag ...

60 years ago, Tag Heuer released a watch that would come to be known as the timepiece for car enthusiasts and professional drivers everywhere: the Carrera. So, it's hardly a surprise that when the Swiss marque got to thinking about who ...

Tag Heuer continues to celebrate the 60th anniversary of its Carrera watch with two new models.The first is a classic chronograph and comes in two variants.One with a blue dial on a blue calfskin strap. The other has a black ...

Both Tag Heuer and Porsche have a rich and enduring history with motorsport. Both brands have flagship models called the Carrera.Yet despite this, and the fact the watch and car worlds enjoy a close relationship, for one reason or another it ...

Writing on the occasion of the boom in watches with cartoon characters on their dials last year, Esquire took stock of situation-Snoopy watches at Swatch, a SpongeBob SquarePants model at Unimatic, Popeye at Bamford-and considered the most animated entry of ...