How Islander Became a Part of Many Filipinos' Journey

We didn’t want to end 2023 on a somber note, and fortunately, the circulating news about the supposed shutdown of Islander Philippines, one of the country’s most popular footwear brands, isn’t true.

Esquire Philippines reached out to the management, and they clarified that it’s only their factory outlet in Cebu that’s closing. Jay Bernabe, consultant and spokesperson for Islander Philippines, assured us that the company is “still 100 percent operational and will continue to produce quality slippers.”

Islander Factory Outlet also clarified on Facebook that the in-house outlet in Cebu was set up by the company in 2013 to liquidate product overruns.

“Islander is among the companies that faced challenges due to the pandemic," stated Bernabe. "While an outlet had to close, our distribution capabilities remain robust. Several factory facilities in the Philippines are still operational and capable of manufacturing the quantities needed to meet the demand.” The headquarters of Islander is located in Manila, with a few other factory outlets in operation all over the country.

If the recent event proved anything, it’s that the brand has become a deeply ingrained part of Filipino culture. When the post about the shutdown of the Islander Factory Outlet came out, a wave of nostalgia swept through the internet. People started reminiscing their childhood memories attached to their favorite pair of Islander.

“At 13, I ran away from home. Long story short, my parents found me, and I returned,” a netizen shared. “To make up for it, my father asked what I wanted. Seizing the opportunity, I told him, ‘I want an Islander pair in mint green.’ He granted my wish, and it brought me immense joy.”

For some, Islander isn't just a pair of sandals; it was a fashion statement in the early ‘90s. “The first time I had a pair of Islander blue originals, I felt like the coolest guy in town,” wrote one commenter. Another agreed, “Pag naka-Islander ka before, sikat ka na.”

Some parents spare the rod and opt to use Islander as a disciplinary tool. “Malaking bahagi ka ng ‘90s memories ko, [Islander], dahil ikaw yung pinapamalo ni nanay sa aming makukulit na magkakapatid,” shared a netizen. “Isa sa paboritong pamalo at pambato sa akin ng mama ko ‘pag galit sya,” recalled another fan of the brand.

It was also many Filipino kids’ reliable tumbang preso companion. “Kung smooth ang kalye, oh boy the best in performance si Islander sa tumbang preso,” shared one on Reddit. “Basta i-glide mo lang yung slipper (huwag ibato). Straight yung dulas nya papunta sa lata dahil sa inertia (bigat kasi). Tapos always guaranteed lilipad yung lata if natamaan—meaning lahat ng preso lalaya. If mabato naman yung daan, either switch to a thinner rubber slipper for aerodynamics, or kung pwede, sand the pavement.”

There are those who shared how their Islander slippers have literally become a part of their life journeys. “Thank you from Australia. I have traveled to many places, and Islander slippers are the best. I wear them all day, every day,” posted one. Another shared, “May dalawang pair ako, bitbit ko pa dito sa Hong Kong.” Yet another commented, “Five years na, pero sobrang tibay, dala-dala ko hanggang Taiwan.” There were also former employees who reminisced fond memories working with the company.

Designed with Filipinos in mind, the Islander brand slippers consistently incorporated elements of Filipino culture and values in their communication materials, such as resilience, authenticity, and maintaining a good sense of humor.

The story of Islander Philippines

Islander Philippines was founded by the late KP Yao, a Filipino-Chinese businessman, in 1985. The footwear brand was initially produced and marketed by Rubberworld Phils. Inc in Novaliches, Quezon City. Later on, several local factory facilities were tapped to manufacture Islander products. Currently, Islander products are distributed by Zenco Sales Inc., which is run by Yao’s children.

Yao himself was inspired to establish the brand because he observed that a significant number of Filipinos lacked proper footwear. “His vision, ‘Islander for every Filipino,’ fueled his commitment to ensuring the products he produced are affordable and durable,” shared Bernabe.

The spokesperson added that what differentiates Islander from other rubber slippers is its contoured insole design that fits perfectly on the foot. Additionally, the straps are sewn all the way at the back, ensuring durability.

One of Islander's particularly popular designs is the iconic 1020 series, notable for its thick molded sole. “It’s a signature look that instantly identifies the brand. The distinctive design remains unmistakable,” added Bernabe. “We conducted meticulous studies of the mold to create the ‘perfect’ fit that distinguishes our product from the rest. Hence the slogan, ‘Kapal ng orig, tibay ng orig.’”

While it sticks to its signature styles, the brand also strives to release new designs to keep up with changing trends. “While many still appreciate the classic molded design, we are thrilled to announce our upcoming collection set to launch early next year. Featuring new designs and colorways, the collection maintains the same durability that our customers love,” he said.

To what do they attribute the brand’s staying power?

“We owe that to the dedication of our employees and partners who work tirelessly to ensure that the products we release remain true to the brand and its established reputation. This includes our sales associates and franchise partners who play an important role in bringing our products to the market,” said Bernabe. “Another significant contributor to our success is our loyal patrons who have supported us since the beginning.”