Jin of BTS Is Gucci's Newest Global Brand Ambassador

Italian luxury house Gucci just announced its newest Global Brand Ambassador: Jin of K-pop boy band BTS.

"Gucci is an iconic brand with a long-standing heritage and modernity. It is meaningful and thrilling to be a part of such a house," the Korean singer-songwriter said in a statement.

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Jin has co-written three solo tracks for BTS: "Awake" (2016), "Epiphany" (2018), and "Moon" (2020). He officially went solo in 2022 with the release of a single titled "The Astronaut."

He joins Gucci's world-class roster of ambassadors alongside Italian tennis player Jannik Sinner, actor-singer Xiao Zhan, British soccer player Jack Grealish, and rapper and entrepreneur Jay Park.

"I am very excited to welcome Jin as Global Brand Ambassador. His warm and kind personality is truly magnetic, and his style is simply unique. He is a generous and extraordinary artist who is able to move people with his music, which makes us even more honored to share this journey with him,” said Sabato De Sarno, Creative Director of Gucci.