These Are the Highest-Paid YouTubers of 2020, According to Forbes


Forbes has just released its annual list of highest-paid YouTube stars. Surprise, surprise... not much has changed. Once again, the list was topped by 9-year-old Ryan Kaji of Ryan's World.

The child vlogger's reviews and unboxings of toys have earned him 12.2 billion views, making him one of the most influential YouTuber stars in the world. Back in November, he also became the first YouTuber to be featured in the Macy's Thanksgiving Day Parade. Yep, he had his own float based on his superhero alter ego.

The rest of the list includes familiar names such as Mr. Beast, Dude Perfect, Rhett and Link, and more. Check out the full list of Forbes' highest-paid YouTube stars of 2020 below.

  1. Ryan Kaji - $29.5 million
  2. Mr. Beast - $24 million
  3. Dude Perfect - $23 million
  4. Rhett and Link - $20 million
  5. Markiplier - $19.5 million
  6. Preston Arsement - $19 million
  7. Nastya - $18.5 million
  8. Blippi - $17 million
  9. David Dobrik - $15.5 million
  10. Jeffree Star - $15 million

How exactly do YouTubers make their money? YouTuber and real estate investor Graham Stephan offered a peak into his earnings back in November. In a viral TikTok, Stephan shared how much he makes with 2.5 million subscribers. He starts off discussing how many views he gets in a day which ranges from 200,000 to 500,000.

Then, he shows us how much these views translate to real-life money. Stephan's channel averages around $4,000 (approximately P194,000) to $7,000 (approximately P339,000) a day. On a particularly good day, he even made $11,000 (approximately P533,000) alone. Whew. Let that sink in.

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About The Author
Paolo Chua
Associate Style Editor
Paolo Chua is the Associate Style Editor at Esquire Philippines, where he writes about fashion and grooming. Before joining Esquire Philippines, he was a writer at Town & Country Philippines.
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