This New Filipino Clothing Brand is Empowering Communities Amid the Pandemic
There is a new Filipino clothing line that is community-based, community-controlled, and community-focused. Evry was created. It was born out of the need to sustain the Filipino community hardest hit by the pandemic while providing high-quality fashion.
Inclusivity is one of Evry’s missions. It provides opportunities to Filipinos who have lost jobs or sources of income because of the pandemic.
“Evry clothing works with a community-based company that helps displaced sewers because of the pandemic,” shared Wesley Que, one of the owners of the rising retail brand.
According to Que, the community based-company will allocate a portion of its profits to fund the college scholarships of the sewers’ children. Evry will also roll out livelihood programs.
Clothing Made From High Quality, Handcrafted Fabric
One of the things that make Evry a truly community-based company is how it sources its raw materials locally, making it a sustainable and socially integrated brand.
“We used to buy fabrics from abroad but because of the pandemic, we had difficulty getting them. Looking at local brands we cannot seem to find one. So we decided to come up with our own,” explained Que.
According to Que, they planned on coming up with clothing that is comfortable and stylish, but it also had to be sustainable.
“We wanted to produce fabrics and clothing you can wear at events and meetings, one that you can use for workout, and one that you can use as an inner clothing piece.”
In the process of finding the right material, the owners stumbled upon something which they now use for their creations. They call it FLO Fabric.
“We tried different fabrics and discovered this by accident when we mixed certain fabrics. FLO Fabric came into being,” enthused Que.
“It flows with you as you do your activities. It’s handcrafted! Yes, we have machines but there are methods and measures used to ensure its quality that a woman's dexterity is essential. Our packaging is designed so you can simply carry the shirt wherever you go,” said Que.
"When you buy Evry, it flows with you so you can work for your goals in life. At the same time, you are helping others, the communities behind the scenes, achieve theirs.”