This Bank Is Now Offering its Products Through Lazada

Tycoon Frederick Dy-owned Security Bank Corporation has entered into an alliance with Lazada Philippines, one of the biggest e-commerce platforms in the country, to extend its offerings to online shoppers. Through the partnership, Lazada users can browse and check out the bank’s auto loans, home loans, credit cards, and deposit products right on the platform.

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“We’re excited to launch this partnership with Lazada to reach more customers and provide them with innovative and convenient banking solutions,” Rahul Rasal, executive vice president and retail banking segment head at Security Bank, said. “We hope to make our products more accessible and appealing to the growing online market, especially the younger and tech-savvy segments.”

The products and services will be made available through the Security Bank LazMall Flagship Store on the Lazada app or website. For starters, those interested will receive detailed instructions from the bank on how they can proceed with their application. Lazada users can also enjoy exclusive perks and rewards for availing of these products via the online platform.

“At Lazada, we are dedicated to building a trusted and engaging ecosystem to deliver the best online shopping experience for Filipinos,” Lazada Philippines commercial director Sheryll Nito said. “Security Bank is one of our valued financial partners; and as we welcome them to LazMall, we look forward to giving consumers more access to quality retail banking products.”

Security Bank has established itself as one of the leading universal banks in the Philippines. Known to be the first private and Filipino-controlled bank post-World War II, its major businesses include retail, commercial, and corporate banking, as well as financial markets. To date, Security Bank has a total of 328 branches and 663 ATMs nationwide.

Lazada, an online selling and shopping platform launched in 2012, offers a wide range of products—totaling 300 million stock-keeping units. It claims to be the pioneer of e-commerce in Southeast Asia, with a presence in Indonesia, Malaysia, Singapore, Thailand, and Vietnam, on top of the Philippines. Lazada has 155,000 sellers and 3,000 brands catering to 560 million consumers across the region.