Simplify Your Wine Shopping with This Digital Sommelier

A wine shopping platform aims to simplify the wine-buying process and make it less intimidating for everyone. The Vivino app, originally founded in Denmark in 2010, has officially launched in the Philippines through a partnership with The Marketplace.

This collaboration connects wine lovers with a rich pool of user-generated reviews for premium and imported wines. With Vivino, wine enthusiasts can access honest and reliable feedback to help them select the perfect wine for any occasion—whether it’s a celebration, a dinner party, or simply unwinding after a long day. Vivino boasts a vibrant community of 70 million users worldwide.

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Simply scan a wine label with your phone to unlock a treasure trove of information: scores, tasting notes, reviews, and prices—all at your fingertips. With over two billion wines scanned since its creation, Vivino allows users to contribute their own scores and tasting notes completely free of charge, fostering a dynamic community of wine enthusiasts.

Vivino’s mission is to serve as a 'sommelier in your pocket,' simplifying the wine-buying process and making it less intimidating for everyone. This partnership with The Marketplace provides both seasoned wine lovers and newcomers a reliable, user-friendly platform to enhance their wine experience.