Tech

This App Lets You Virtually Try On Sneakers Before You Buy Them

It uses augmented reality to let you see if you’re buying the right shoes.
IMAGE Wanna Kick
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Ever purchased a pair of kicks online, only to return them—or worse, not use them at all—because they don’t fit you the way you'd imagined they would? Well, now you can avoid experiencing that again.

Wannaby, a Belarus-based tech company founded in 2017, has launched a new app called Wanna Kicks. It lets users see how shoes would look like on their actual feet through augmented reality (AR).

“Photos aren’t always similar to what you see in reality. AR solves that. With the help of a smartphone camera and augmented reality, you can try on shoes wherever you are! You’ll see how the sneakers look in differently lit rooms,” Wannaby wrote in the description of its official video release. “Don’t purchase it before you’ll make sure it suits your style.”

Though still in beta, there are already 10 models made by nine brands available to try on in the app. These include New Balance, Adidas, Nike, Puma, Under Armour, Yeezy, Vans, Lidskie, and Asics.

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We tried the app to see how it works. We were not disappointed.

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Since the app uses AR, it provides an interactive experience. More than brands and models, it also lets users play with colors and see how the shoes fit at every angle. It has a rating of 4.5 out of 5.0 stars as of writing.

And the best thing about the app? It redirects users to the official brand site to purchase what they tried on.

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The app is free to download in the app store and is currently available only on iOS. The company said the Android version would be available later this year.

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About The Author
Pauline Macaraeg
Esquire Philippines
Pauline is Esquire Philippines’ data journalist. Follow her on Twitter @paulinemacaraeg.
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